Positive's CMS partner Kentico has just announced their Site of the Month list for June 2022 and our new site for global engineering firm James Walker has been included.

Our brief was to provide James Walker with a customer-centric experience, to clearly articulate the brand USPs, and to optimise information presentation, plus reduce the friction within the sales process. In other words, to make James Walker’s very technical offering look engaging and something the visitor would want to explore rather than simply calling their sales contact.

At the start of our process, we carried out an extensive research, discovery and requirements phase including a CMS evaluation and recommendation.  Kentico Xperience came out as the clear winner for James Walker’s requirements, in part due to the intuitive Page Builder and Widgets which can easily be configured for personalisation. We have also integrated with James Walker’s enterprise Digital Asset Management platform, which is used to store an extensive database of sales documents, technical information, and technical papers.

The solution delivers against their “expert to expert” proposition and caters for specific audiences with their unique needs, ranging from a technical engineer on the ground looking for product information, to client procurement departments evaluating the best business to place their trust and substantial orders with. 

The award of ‘Site of the Month’ by Kentico recognises the effort both the James Walker and Positive’s teams have put into this build over the past year, the improved performance metrics and great client feedback complete the hat trick: 

"Just a brief note to say a huge thank you for putting up with us over the last 2+ years and delivering a brilliant website at the end of all the hard work.

I have to say that from our perspective we all feel that choosing to run with Positive was an inspired choice as we feel that your abilities to lead when required, listen when requested, and remain patient throughout has been the key to delivering this project on brief, on budget and on time.

We hope you are all as happy with the end results as we are, that you have enjoyed working with us and we look forward to continuing our partnership to further develop this site for James Walker.

Thank you one and all for your tremendous efforts and support of our tiny team."

Marketing Communications Manager
James Walker Sealing Products & Services Ltd